March '18 - AHOY Rotterdam
The fashion industry is – after the energy sector – the most polluting industry and is responsible for 10% of the CO2 emissions. Aside from that, the production of clothing for one household costs a thousand bathtubs of water, and the working conditions in low wage countries are abominable. Preservation, good working conditions, recycling, reuse, and upcycling are therefore trends in the fashion industry.
Aside from that, the material innovation of work clothes and sport items is growing through application of smart materials, adding functions such as anti-transparency, medication, anti-radiation, odourless, self-cleaning, fireproof, or shape memory. E-textiles are getting better, because the development is taking place within the fibres. 3D printing is taking off in making accessories, shoes, and even complete outfits. Coatings and prints are not only aesthetic, but also functional, adding waterproofness, fireproofness, or even the ability to generate energy, changing colour or texture, the use of communication, or adapting insulation.
Several large exhibition pieces – often never shown to the public before – will be exhibited during the trade fair, showing the visitor a glimpse of the future.